Total Lots Sold:
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Famous Grouse
Famous Grouse.
The Grouse blended Scotch whisky was introduced by Perth wine merchants Matthew Gloag in 1896, and its success was so swift that the brand was renamed The Famous Grouse less than a decade later in 1905. The Gloag family sold up to Highland Distillers in 1970, and the brand was awarded a Royal Warrant in 1984.
Highland Distillers was purchased by Edrington in 1999 and the company’s Glenturret distillery was proclaimed as The Home of Famous Grouse until the distillery was sold in 2019. Glenturret remains at the heart of Famous Grouse, which has been the best-selling whisky in Scotland since the 1980s.