Jura Elements - Festival 2008 - Travelers Case

The Jura distillery was originally built on the island of the same name in 1810, but closed between 1901 and 1963, when distillation recommenced after a rebuild by new owners Charles Mackinlay & Co. Invergordon bought Mackinlay & Co. in 1985 and were then themselves acquired by Whyte & Mackay in 1993. After some spectacular twists and turns, Whyte & Mackay is today owned by Emperador, a subsidiary of the Philippines-based Alliance Global. 

Jura’s single malt whisky has been officially released in the familiar oval bottle since the early 1970s. Official bottlings were historically always bottled as Isle of Jura but today are sometimes labelled simply as Jura. Often dismissed as a little too mainstream, Jura surprised many whisky fans with some acclaimed cask strength peated whiskies in the early years of this century. At auction independent bottlings of 1960s vintage Juras by Cadenhead’s, Samaroli and Signatory are highly sought after.

Distillery bottlings are, as the name suggests, bottled by or for the distillery from which the whisky has originated and are thus often referred to as Official Bottlings or OBs. Distillery bottlings are generally more desirable for collectors and usually fetch higher prices at auction than independent bottlings. They are officially-endorsed versions of the whisky from a particular distillery and are therefore considered the truest expression of the distillery’s character.

This ideal of the distillery character is regarded so seriously by the distilleries and brand owners that casks of whisky that are considered to vary too far from the archetype are frequently sold on to whisky brokers and independent bottlers. When this happens, it is often with the proviso that the distillery’s name is not allowed to be used when the cask is bottled for fear of diminishing or damaging the distillery’s character and status.